Bachelor’s or Master’s degree in Digital Marketing, Communication, Media, or a related field.
• At least 5 years of experience managing organic and paid digital campaigns.
• Proficiency in Meta Business Suite, Facebook/Instagram Ads, TikTok, YouTube, and digital analytics tools.
• Experience in youth targeting, lead generation, conversion, and applicant mobilisation.
• Ability to develop editorial calendars and optimise campaigns based on performance data.
• Excellent command of Arabic; professional proficiency in English is required.